Goodoo – Murray Cod on Fly 🇦🇺

GOODOO – Presented by Aussie Fly Fisher & LOOP Tackle. Murray cod, Australia’s largest exclusively freshwater fish, can eat a full-grown duck in one hit. They are the apex predator…

Pikeland 🇳🇱

Our LOOP predator team searching for big pike in the waterways of the Netherlands.

Introducing the SDS Line System

Everything you need to know about the LOOP SDS Line System & Tactical Salmon Line System: an interchangeable shooting head solution for modern fly fishing techniques.

Stephen & Mirjam Copp 🇸🇪

Designers Stephen & Mirjam talk us through the thought process behind the LOOP technical clothing range, and their testing ground in the Swedish wilderness. Spending our time immersed in harsh…

Lars Munk 🇸🇪

Meet Lars Munk, a dedicated fly fisherman and guide from Swedish Lapland. Lars moved to Sweden 20 years ago to pursue his passion and has never looked back. For Lars…

King Of The Flats 🇳🇿

There are very few times in your fly fishing life, that you find yourself in the midst of a fishery so good, it almost doesn’t seem real. This past summer…

Laplanders 🇸🇪

Laplanders traces the portrait of those who live by the rivers of Lapland in Northern Sweden. Their quest for the Baltic Salmon is one every fisherman can relate to –…